Phantom Creator
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Marketing strategy and content planning

Individual good videos rarely change anything. What changes something is a line: recognisable formats, a rhythm people get used to, and topics that build on each other.

That is what this is about. Which formats fit you, how often you publish, what gets talked about, and how we tell whether it is working.

Results

What it adds up to.

One Instagram profile, four months
  • Total views

    1M+

    Across every video on the profile, built up in four months.

  • Best video

    459,088

    A single reel that is still collecting views.

  • Videos over 10K

    10+

    Consistent across several videos, not one lucky upload.

What is included

  • Review of your channels and current numbers
  • Positioning and tone of voice
  • Formats that fit you, with examples
  • Editorial plan for the next three months
  • Fixed dates when we look at the numbers together

Common questions

What if we already have a channel that is not working?

Then we start there. Usually what is missing is not quality but a recognisable line and consistency.

How do we measure whether it works?

By reach, retained watch time and enquiries. We look at the numbers together, monthly, without sugar coating.

Start a project

Concept to platform-ready files from one place

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